Breville Café Quality

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Creative direction for espresso microsite for Breville; including concept development, UX and asset design.

Made was approached to help plan a new global microsite for two of Breville's best-selling coffee machines; The Oracle and The Barista Express. There existed a huge amount of content about these machines, however getting that into the minds of consumers in a concise way has proved to be tricky in the past, as it's very technical in nature. The solution is a site that demonstrates how to make a great coffee at home consistently, and of course what is needed to do so. Made worked on the concept direction and oversaw the production of the site. Thanks to Lash Creative for the site development.

 

Creative direction for espresso microsite for Breville; including concept development, UX and asset design.

Made was approached to help plan a new global microsite for two of Breville's best-selling coffee machines; The Oracle and The Barista Express. There existed a huge amount of content about these machines, however getting that into the minds of consumers in a concise way has proved to be tricky in the past, as it's very technical in nature. The solution is a site that demonstrates how to make a great coffee at home consistently, and of course what is needed to do so. Made worked on the concept direction and oversaw the production of the site. Thanks to Lash Creative for the site development.

 

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